Process

Process

The PitchUp Process

The PitchUp process has been developed to run in parallel with the ongoing task of running your business and be adaptable to fit your specific industry and target market. Instead of providing a one-off impact for a certain project or campaign, the PitchUp process delivers a tailored and long-lasting approach based on a toolkit, which can be developed over time providing up-to-date sales and marketing strategy and content in both physical and digital formats.  The PitchUp process limits your reliance on contract labour and gives you the confidence to proudly promote your business and efficiently win more work.

STRATEGY

I

01. Goals

Focus on what you want to achieve, aligning the whole team to meet your challenging but realistic goals

II

02. Market

Understand which markets are are well positioned and motivated to be a good fit for your business

III

03. Activity

Design and execute those activities which best align with your goals, at a pace your capacity can manage.

CONTENT

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01. Introduce

Make sure your first contact is impactful and promotes progression

II

02. Inform

Distil your core proposition into a concise, informative narrative

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03. Impress

Exceed the expectations of your audience with proportionate design

DIGITAL

I

01. Digitise 

Create an authentic digital version of your business for modern channels

II

02. Socialise

Utilise the social channels most appropriate for your business

III

03. Automate

Make CRM and automation a key member of your sales team